Career & College Prep

Marketing & Sales

Where Creativity Meets Strategy

If your child is full of ideas and loves to connect with others, marketing could be a great fit. They’ll explore how brands reach people — through social media, ads, and more — while building skills that open doors in almost any industry.

Which pathway is offered?

Marketing and Management — Students who like thinking strategically and exploring how businesses grow may find this pathway a great fit. They’ll study market research, business strategy, and decision-making while developing leadership skills that help organizations succeed. These skills can open doors in many different careers.

What types of jobs can my student learn about and prepare for?1

Career opportunities in this field include:

  • Copywriter
  • Research assistant
  • Circulation specialist
  • Promotions specialist
  • Trade show representative
  • Store manager
  • Sales professional
  • Customer service representative
  • Department manager
  • Merchandise buyer

1Some of these jobs require additional education and certifications once a student graduates from high school. 

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2Data is from Lightcast and is updated frequently.

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